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Apsara snags pan-Asia slate
By Patrick Frater
Tue, 19 June 2012, 10:44 AM (HKT)
Apsara, the pan-Asian rights buying division of Reliance-owned IM Global, has struck a wide ranging deal with Buena Vista International to acquire films Apsara will distribute in the Asian region.
Apsara will take rights in Hong Kong, Indonesia, Singapore, Philippines, Malaysia, Thailand, Taiwan, Vietnam and Cambodia.
The deal is described as a "multi-year, multi-picture arrangement" and in its initial stages will cover titles including Ron HOWARD's upcoming Formula 1 thriller Rush, the KIM Jee-woon 김지운 | 金知雲's now in production The Last Stand starring Arnold SCHWARZENEGGER; library title The Fighter starring Christian Bale; Bullet to the Head (pictured), starring Sylvester STALLONE, and Cannes market titles Motor City starring Gerard Butler; Lone Survivor, starring Mark WAHLBERG; and Paranoia starring Liam Hemsworth.
"Working with Buena Vista across these rapidly growing territories, as well as with our partners Reliance Entertainment in India, will help us to continue growing Apsara's library and to effectively monetize the kind of star driven, commercial titles that can work so well in the region" said Stuart FORD, founder of IM Global.
Apsara is a rights acquisition and distribution vehicle operating in Asia in the theatrical, digital and VoD distribution areas.